March 11, 2014
Young Farmers Identify Top Concerns In Annual Survey
For more information on Newsline, contact: Cyndie Sirekis, Director, Internal Communications, American Farm Bureau Federation, firstname.lastname@example.org.
|Otterby||There are many challenges young farmers and ranchers face, but AFBF Young Farmers and Ranchers Committee Chair Jake Carter says the top challenge identified through the survey is securing adequate land to begin farming or expand an established farm or ranch.|
|Carter||If you can’t secure ground to grow your crops and livestock, you’re kind of out of business. And being able to secure those, whether it be through long-term leases, much less being able to afford to purchase land, is a huge concern.|
|Otterby||Carter says this survey provides Farm Bureau an opportunity to address young farmers and ranchers’ needs through necessary grassroots feedback. In the survey, 69 percent of respondents said communicating with consumers is a formal part of their jobs. Carter says the importance of consumer communications and addressing consumer concerns can’t be stressed enough.|
|Carter||Personally, on our farm, we have the opportunity to communicate firsthand. We’re involved with agri-tourism. We invite the public out to the farm, and we get to address those concerns face-to-face. I can’t stress the need enough for our young producers to communicate their story to the consumers to help build a little bit more trust with what we do by sharing our stories and what we do.|
|Otterby||Carter says young farmers and ranchers sharing their stories with the public through use of social media platforms and personal outreach are steps in the right direction. Seanica Otterby, Washington.|